Hodinkee to Rolex Restorers: Be Honest!

“In a single decade, the market for vintage Rolex watches has accelerated like few other asset classes throughout history,” Isaac Wingold writes at hodinkee.com. “the market’s boom has created a decidedly strange dynamic of heightened skepticism among the newer enthusiasts, fueled by instances of profit-driven deception.” In other words . . .

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Watchfinder: Bremont Wright Flyer “Most Controversial Watch Ever”

No question: Bremont deserved a right royal pasting for falsely and misleadingly claiming that its Wright Flyer watch’s movement was made in-house. Question: how important is the in-house movement claim to all but the most anal retentive watch buyers? What percentage of buyers know or care what caliber pushes their watch’s hands around? If we’re staying within the horological community . . .

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Hodinkee = ‘Ho Dinkee

The writers at Hodinkee.com forgot more about watches than I know. I’ve spent countless hours at the masters’ feet, learning the history, business, technology and design of watches, both old and new. Far be it for me, a watch-addicted ignoramus, to tug on Superman’s cape. The thing is . . .

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Audemars Piguet Code 11.59 Name Explained

To promote the Audemars Piguet Code 11.59, the Swiss watchmaker purchased some expensive real estate: advertorials in Vogue and GQ. The byline-free puff pieces offered watch nerds and well-heeled fashion victims insight into the enigma that is AP’s nomenclature for its all-new “Code 11.59 by Audemars Piguet” line. So what’s it all about Alfie? . . .

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