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Tag Archives: Doxa
You may have heard that the coronavirus catastrophe has closed China for business. The effects are being felt throughout the region, and beyond. But that general statement doesn’t indicate the seriousness of the problem for Swiss watchmakers . . .
In 1964, DOXA Watches sent divers into Switzerland’s Lake Neuchatel armed with a rainbow of brightly colored watches. Their goal: find the best hue for underwater visibility. Three years later, the watchmaker released the legendary orange SUB. If horological heritage … Continue reading