Responding to Coronageddon, Patek Philippe dealers worldwide have launched “Temporary E-Shops.” Housebound customers can now order their five-figure-and-up timepieces online from an authorized dealer and have their treasured timepiece shipped straight to their door. Not all dealers are in, but most are. And all of them . . .
Rolex, Audemars Piguet, Patek Philippe, Hublot – Switzerland’s horological heavy hitters have ceased production. The reason given: they don’t want to put their workers at risk. Be that as it may, there’s no point making a Swiss watch. The world market has gone from freefall into hibernation. When it ends, which Swiss brands will survive? . . .
Audemars Piguet’s Royal Oak is a blessing and a curse. Ever since the Gerald Genta-designed timepiece found fame and fortune, the Royal Oak has defined the brand. Ditto Patek Philippe’s Gentabulous Nautilus. Vacheron doesn’t wear a brand straightjacket – the Swiss watchmaker sells a wide range of not-so-signature styles. Their Métiers d’Art watches crank it up to 11 . . .
The “journalists” at Hodinkee have another brand to protect from their editorial integrity, or lack thereof. Montblanc joins the following brands at the HoDinkee shop: Bulgari, Grand Seiko, Hamilton, Longines, NOMOS, OMEGA, Oris, Ressence, Seiko, TAG Heuer, Urwerk, Vacheron Constantin, Zenith and Zodiac. Welcome to HoDinkee’s No Criticism Zone! Mont Blanc is now assured of a first-class ass-kissing. Starting now . . .
Curating the weekly New Watch Alert is a Sisyphean task. No, I don’t have a social disease. It refers to Zeus’ punishment to King Sisyphus (not shown) for his lack of hospitality. For killing his guests. Zeus sentenced the King to push a boulder to the top of a hill – only to have it roll back down when it almost reached the summit. For all eternity. Sisyphus didn’t need a watch, then. But you do, constantly. Here are a dozen recent releases . . .