Author Archives: Robert Farago

SWATCHPay! Takes on the Apple Watch

The quartz crisis just about killed Swiss watchmaking. SWATCH saved the industry from Japan’s horological tsunami, then used the cash to hoover-up OMEGA, Blancpain, Breuget, Glashütte and other high-end watchmakers. These days, the expensive side of the biz is going … Continue reading

Posted in Editorials, Marketing, Smart watches | Tagged , , | Leave a comment

Donald Trump Watch: Review/Video

What do you think of the Trump watch? “It’s tacky, tasteless, ugly and you’re supporting a fascist,” my 16-year-old replied. Wrong! Well, somewhat wrong. As far as I can tell, none of the money from the 2016 “Make American Great … Continue reading

Posted in Reviews | Tagged , | Leave a comment

OMEGA Aqua Terra 41mm: Review

Rolex is OMEGA’s alpha. Rolex has more money, prestige and fame than its crosstown rival. The OMEGA Aqua Terra will never receive the kudos heaped on the similarly-priced, “entry level” Rolex Explorer or Oyster Perpetual. So what? There are lots … Continue reading

Posted in Dress Watches, Sports Watch | Tagged , | Leave a comment

New 007 OMEGA: Ugly?

I’ve just wrapped-up my review of the steel-on-steel OMEGA Aqua Terra 41. It’s a babe. The new OMEGA 007? Not so much. Not at all? Don’t ask the mainstream media. They’re too busy pimping the Emperor’s new timepiece, maintaining their … Continue reading

Posted in Dress Watches | Tagged | 1 Comment

Affordable Royal Oak Alternatives

My man Franz did an excellent job tracing the genesis of the deeply desirable Audemars Piguet Royal Oak (click here for the 411). Securing an example for your collection isn’t a lot of laughs – especially if there isn’t a … Continue reading

Posted in Buyer's Guide, Dress Watches, Sports Watch | Tagged , , , , , , | 1 Comment

The Electricianz Watches

The Electricianz says the Mokaz (above) and its sibs were “born out of a strong desire for creativity in a traditionally conservative luxury landscape.” In other words, The Electricianz are Swiss watchmakers gone wild. While the company claims to operate … Continue reading

Posted in Buyer's Guide, New Watches | Tagged , , , | Leave a comment

Best Watch for A Suit?

The best watch for a suit is . . . any watch you like. Who cares what watch snobs think? If James Bond can glower at someone questioning his horological taste, so can you. (Note: U.S. License to Kill valid … Continue reading

Posted in Buyer's Guide, Dress Watches | Tagged , , , , | 2 Comments