Gold Rolex – World’s Most Dangerous Watch?

“No other watch can trigger such a flood of polarising emotions that range from searing envy to sanctimonious disdain,” an anonymous editor writes at timeandtidewatches.com. “A gold Rolex isn’t just a watch, it’s a divisive psychodrama with more baggage than a luggage carousel.” In other words, it’s bling. Some people like bling. Some don’t. Does that make a gold Rollie “the world’s most divisive watch”? I guess. More importantly . . .

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Rolex Boycott Begins; Brand Says Suffer

Want a Rolex? Easy! Just pay a large premium to a “flipper” or gray market dealer and Bob’s your uncle. Either that or buy a large number of Rolex that you don’t want from an authorized dealer and wait your turn to buy the one you do want at the official retail price. An increasing number of watch enthusiasts aren’t willing to do either . . .

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Swatch Bioceramic: Shallow Wade

You got ceramic on my bio! You got bio on my ceramic! Serendipity at the Swatch Group’s Swatch brand laboratories comes a new material and line called BioCeramic. The CamelCase term may evoke animated tableware or surgical implant materials. It’s even more exciting than that. Join TheTruthAboutWatches.com in a shallow wade into Swatch’s stupendous new BioCeramic stuff . . .

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Swiss Watchmakers – China Syndrome?

When France sneezes, Europe catches a cold. So said Klemens von Metternich on the occasion of the year of 1848 where revolution rocked Europe. Old Klemens was exaggerating a little – there were a lot of factors behind the 50 democratic revolutions across the Continent. Still, I was reminded of this phrase when reading about the $70b knocked off the market capitalization of four of Europe’s biggest luxury retailers – mooting the prospect of Swiss watchmakers’ China Syndrome. All because of a speech by one man. Not just any man . . .

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Panerai Movement Scandal?

“The new P.9200 caliber used in Panerai’s recently introduced chronograph family is a basic ETA 2892-A2 with Dubois Dépraz chronograph module,” pereszcope.com reports, kicking off the Panerai movement scandal. The problem? By giving the movement an “in house” Panerai designation, the Swiss-not-Italian watchmaker stands accused of misrepresenting a garden variety movement – and charging through the nose for it. For example . . .

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