Apple Watch 6 Outpaces the Swiss. Again. Still.

In 2019, the Apple Watch outsold all quartz and mechanical watches combined. Even as Coronageddon whacks the Asian market – accounting for 50 percent of all Swiss watch exports – Apple’s eating their breakfast, lunch and dinner. And improving the product. While the global pandemic will delay the Apple Watch 6’s debut, the smartwatch is sure to continue eroding Geneva’s mid-market market share . . .

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