Tag Archives: Apple Watch

Apple Watch Dominates Swiss Watch Industry

Posted on February 6, 2020 by Robert Farago

The Smart Watch Crisis continues apace, as the Apple Watch dominates the entire Swiss watch industry. In terms of units sold, the gap between Chinese-made Apple Watches and Swiss-made Swiss watches (some with Chinese parts) is becoming a chasm. The … Continue reading →

Posted in News, Smart watches | Tagged , , , , , | 10 Comments

Apple Watch Production to Restart

Posted on February 4, 2020 by Robert Farago

Thanks to the coronavirus outbreak, Swiss luxury watchmakers are taking it in the shorts. For the time being, the Chinese market is dead. But at least Swiss watches are made in Switzerland. Apple’s all-conquering watch is made in Foxconn’s Zhengzhou … Continue reading →

Posted in News | Tagged | 2 Comments

Three Best Watch Brands Under $1000

Posted on December 30, 2019 by Robert Farago

For Rolex, Audemars, Patek, IWC and other high end watch brands, success depends on culture, craftsmanship and customer cultivation. At the sub-$1k end of the market, it’s dog eat dog. Success depends on product, penny-pinching and PR. Here are my … Continue reading →

Posted in Buyer's Guide | Tagged , , , , | 1 Comment

Double Wristing – Why?

Posted on December 27, 2019 by Robert Farago

“What fashion flourish is shared by Justin Bieber, Fidel Castro, Princess Diana and Drake?” Alex Williams asks at nytimes.com. “If you guessed ‘double-wristing,’ the totally gratuitous but weirdly enduring practice of wearing two wristwatches at once, you’re possibly guilty of the extraneous practice … Continue reading →

Posted in Editorials | Tagged , | Leave a comment

Traditional Watch vs. A Smart Watch

Posted on December 16, 2019 by Robert Farago

Traditional watch vs. a smart watch? The people have spoken. The vote is in. This year, for the first time, smart watches outsold traditional watches. Smart watch sales are set to double. Again. In the face of this horological hurricane, … Continue reading →

Posted in Editorials, Smart watches | Tagged , , , | 2 Comments

SWATCHPay! Takes on the Apple Watch

Posted on December 11, 2019 by Robert Farago

The quartz crisis just about killed Swiss watchmaking. SWATCH saved the industry from Japan’s horological tsunami, then used the cash to hoover-up OMEGA, Blancpain, Breuget, Glashütte and other high-end watchmakers. These days, the expensive side of the biz is going … Continue reading →

Posted in Editorials, Marketing, Smart watches | Tagged , , | 3 Comments

How A Google Fitbit Can Beat the Apple Watch

Posted on November 5, 2019 by Robert Farago

The other day, Google paid $2.1b for Fitbit. The prospect of a Google Fibit got lots of press, most of it dismissive. For good reason. Google’s Wear OS software – powering a range of non-Apple smart watches – is a … Continue reading →

Posted in Editorials | Tagged , , , , , | Leave a comment