AP CODE 11.59 – Hot or Not?

Joseph Adams – It’s Hot! When I was last in the arena, Saad and I debated the Audemars Piguet Royal Oak. I was on the hot side of the street. When Mr. Farago paired me with you [Luke] for another of these articles, I resolved not to take the coward’s way out and pick something that had the entire horological world on my side. As a card-carrying iconoclast, I am prepared to do the impossible, defend the indefensible, and take aim at the conventional wisdom and say: The Audemars Piguet CODE 11.59 is hot. Specifically . . .

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Audemars Piguet Selfwinding Chronograph

The Audemars Piguet [Re]master01 Selfwinding Chronograph comes hot on the heels of their Code 11.59 – the Swiss watchmaker’s failed attempt to move away from its dependence on the Royal Oak. To move the metal, AP’s gone back to its roots, launching a new watch based on their 1941 chronograph, reference 1533. “Gone back” as in retreated? Well . . .

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Swiss Watches Nosediving – Coronavirus Watch 4

The Swiss Watch Federation has released its February export report. As you’d expect, the news isn’t exactly sunshine and rainbows. In fact, it’s tsunamis and tornadoes. While monochrome-watches.com is busy repeating the Communist Party line – Chinese shoppers are returning to the stores! – the stats indicate it’s the not even the beginning of the end. Coronageddon is a great buying opportunity and the world’s worst selling situation. Let’s run the numbers . . .

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