Citizen Archives - The Truth About Watches

Which Watch Industry Brands Will Die? – Coronavirus Watch 22

Watch Industry Braces For Historic Downturn HoDinkee proclaims. That’s like saying a car crash victim lying by the side of the road is bracing for impact. Dude, the downturn is here. Last month, Swiss watch exports fell by a staggering 81 percent. There’s no sign of a “revenge shopping” recovery. The real economy is in the tank. Ho’ writer Joe Thompson offers us a piercing glimpse into the obvious, then shares the following eye-opening prediction . . .

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Elizabeth Warren’s Non-Watch Analyzed

Elizabeth Warren constantly exercises her right to bare arms. What of it? We live a world of smartphones – a watch is simply a convenient way to tell time, access apps or flex. I’m told there’s something liberating about not being tied to a wrist-borne temporal device. It says you’re living in the moment. Or does it? Let’s think about this . . .

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New Watch Alert 3/6/2020

New watch alert! The pace of new watch debuts is slowing. No doubt Baselworld’s cancellation messed with watchmakers’ product release schedules. There’s still enough fresh product to compile our roundup – and then some. As stated in previous posts, it may soon be The Mother of All Buyer’s Markets. Can you wait? Should you? One word: addiction. Here’s your weekly fix . . .

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Senator Sanders’ Citizen Watch Analyzed

Senator Sanders’ fate as a presidential candidate will be decided tomorrow, on Super Tuesday. Or will it? While that drama plays out, let’s have a look at his horological habit and what it says about the man . . .

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New Watch Alert 2/28/20

New watch alert! Coronageddon continues to take its toll on Swiss watchmakers, what with Asian markets down for the count and Baselworld’s 2020 cancellation (not to mention the smartwatch crisis). Meanwhile, manufacturers are bombarding buyers with new product – a SKU torrent that will increase online as they release models that were set to debut at Watches & Wonders and Baselworld. Here’s this week’s carefully curated (i.e. snarky) roundup of the terrible/terrific twelve . . .

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