Swiss Watches Nosediving – Coronavirus Watch 4

The Swiss Watch Federation has released its February export report. As you’d expect, the news isn’t exactly sunshine and rainbows. In fact, it’s tsunamis and tornadoes. While monochrome-watches.com is busy repeating the Communist Party line – Chinese shoppers are returning to the stores! – the stats indicate it’s the not even the beginning of the end. Coronageddon is a great buying opportunity and the world’s worst selling situation. Let’s run the numbers . . .

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Swiss Watch Survivors – Coronavirus Watch 3

Rolex, Audemars Piguet, Patek Philippe, Hublot – Switzerland’s horological heavy hitters have ceased production. The reason given: they don’t want to put their workers at risk. Be that as it may, there’s no point making a Swiss watch. The world market has gone from freefall into hibernation. When it ends, which Swiss brands will survive? . . .

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