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New Watch Alert 2/7/2020

The great thing about the New Watch Alert: there's always something new to contemplate. Great because the temporal torrent reminds me that watches are...

IWC Pilot Watch Mark XVIII: Review

My father was a holocaust survivor. He drove a Mercedes Benz, manufactured by the same company that built the Nazi's favorite automobile (the MB...

Which Watch for Rehab?

In case you're wondering why TTAW went dark for a month or so, now you know. Your humble horologist was in rehab. No, not...

IWC CEO Christoph Grainger-Herr: We Will Service Your Perpetual Watch for the Next 1,480 Years

Over at barrons.com, the improbably-named writer Fang Block has a little chin wag with IWC CEO Christoph Grainger-Herr (above). The topic: sustainable luxury watch-making....

The Three Worst Mistakes Watch Buyers Make

One of the worst mistakes watch buyers make: they buy the wrong watch. Ah, but what's the "right" watch and what's the "wrong" watch?...

Which Watch for A Sex Club, Drug Deal or Police Interview?

When it comes to questions of style, the horological media are a pretty tame bunch. Watch reviewers focus on two questions: does the timepiece...

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