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Before Timex went nuts with Peanuts and vintage reissues, their everyman Weekender was their darling. In the dozen years or so since its introduction, the modest Weekender continued the ethos of Timex as cheap and cheerful timepiece, continuing its influence on the bottom end of the horological market. Helped in no small part by its signature move . . .
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The Hublot Big Bang e has dropped. The brand’s entry into the smartwatch world is a big deal – but not for the reasons the company suits would have you believe. While they reckon the Big Bang e brings Hublot into the modern world, the smartwatch stands a good chance of undermining their unique selling point: traditional watch style. Let’s have a look . . .
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Watch Industry Braces For Historic Downturn HoDinkee proclaims. That’s like saying a car crash victim lying by the side of the road is bracing for impact. Dude, the downturn is here. Last month, Swiss watch exports fell by a staggering 81 percent. There’s no sign of a “revenge shopping” recovery. The real economy is in the tank. Ho’ writer Joe Thompson offers us a piercing glimpse into the obvious, then shares the following eye-opening prediction . . .
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Vortic Watch Co. has launched the Keep The Lights On For American Manufacturing campaign. They’re raising money to “purchase raw materials in bulk for smaller companies that lack the financial resources to invest in the materials and parts needed to make the products that are desperately needed.” Um, what? Great landing, wrong airport. What’s needed from us, the watch community, is to buy American-made timepieces. Easier said than done . . .
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I can’t tell what watch Joe Exotic was wearing during the Tiger King documentary series. The picture above is as good an image as I could find of the convicted polygamist’s timepiece. It sure as Hell ain’t no Rolex. Diesel Chrono? Dunno. But I do know that the show’s trailer trash ethos raises potential interest in a more exotic tiger watch. So here we go . . .
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