New York Times writer Victoria Gomelsky has a high opinion of your financial status. 10 Watches That Changed What’s on Your Wrist flags the Audemars Piguet Royal Oak Offshore, A. Lange & Söhne Lange 1, Vianney Halter Antiqua, F.P. Journe Chronomètre à Résonance, Richard Mille RM 001, Ulysse Nardin Freak, Urwerk UR-103, MB&F HM4, Bulgari Octo Finissimo Tourbillon and the Apple Watch. As they say on Sesame Street . . .
The Grand Seiko SBGA229 Spring Drive Diver is emphatically not an OMEGA Seamaster or Rolex Submariner. But it is priced that way. So why would anyone spend their hard-earned and increasingly scarce money on a fancy Seiko rather than one of the Swiss stalwarts? Let’s be clear . . .
“It is always nice to purchase a new watch,” deployant.com says, not unreasonably. “But what if you are able to achieve a win-win situation, by doing good for a social cause at the same time?” Well then you’re supporting greenwashing – “a form of marketing spin in which green PR and green marketing are deceptively used to persuade the public that an organization’s products, aims and policies are environmentally friendly and therefore ‘better’.” How do we know this?