Coronavirus Watch 22: Which Watch Industry Brands Will Die?

vintage longines ad

Watch Industry Braces For Historic Downturn HoDinkee proclaims. That’s like saying a car crash victim lying by the side of the road is bracing for impact. Dude, the downturn is here. Last month, Swiss watch exports fell by a staggering 81 percent. There’s no sign of a “revenge shopping” recovery. The real economy is in the tank. Ho’ writer Joe Thompson offers us a piercing glimpse into the obvious, then shares the following eye-opening prediction . . .

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Coronavirus Watch 18: Richemont Swan Dives

A Lange & Sohne - Richemont Group company

Yesterday, Watches of Switzerland revealed that it was pantsed by Coronageddon. Today, Richemont  – the world’s third largest luxury goods conglomerate – reported their progress. How goes the battle for A. Lange & Söhne, BAUME, Baume & Mercier, Cartier, Van Cleef & Arpels, IWC Schaffhausen, Jaeger Le-Coultre, Panerai, Piaget, Roger Dubuis, Vacheron Constantin, Montblanc and Watchfinder & Co.? There are two key takeaways . . .

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Authorized Watch Dealers: Doomed?

Jaeger LeCoultre limited edition Polaris (courtesy jaeger-lecoultre.com)

Fancy Jaeger LeCoultre’s Limited Edition blue Polaris?  You can buy it direct from Jaeger. The only requirements are . . .

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