The Hublot Big Bang e has dropped. The brand’s entry into the smartwatch world is a big deal – but not for the reasons the company suits would have you believe. While they reckon the Big Bang e brings Hublot into the modern world, the smartwatch stands a good chance of undermining their unique selling point: traditional watch style. Let’s have a look . . .
“A lawyer who was an associate of organized crime figures saw [former FBI agent Babak] Broumand in a Beverley Hills cigar lounge and noticed he was wearing a gold Rolex watch,” Martin Woods writes at complianceweek.com. “The lawyer [considered] the Rolex and Broumand’s obvious expensive tastes as ‘an opportunity to recruit.'” And so he did. Broumand is only one of the least famous Rolex wearing criminals . . .
It was my first Baselworld. Not wanting to miss anything, I arrived early. Standing in the middle of the growing crowd, all I could see was the first booth inside Hall 1: a metal-clad honeycomb structure illuminated by a warm orange glow. The name BVLGARI loomed large, the backlit logo placed high atop the other branding. When the doors opened, the crowd made a break for Bulgari, trying to get a glimpse of the record-breaking Octo Finissimo Chronograph GMT . . .
Over at Quill & Pad, co-founder Ian Skellern penned an open letter to Bulgari CEO Jean-Christophe Babin (above). The title of the post says it all: “I’ve Cancelled My Geneva Watch Days 2020, Now It’s Your Turn (But You Should Have Been First).” Notice the parenthesis around the accusation. There’s a reason for that. But first, here’s the letter . . .