Coronageddon is raging worldwide. A year from now, a vaccine will hit the streets and life will return to normal. Not all watch brands will be around to enjoy pent-up consumer demand. Meanwhile, new product keeps flowing into a hugely diminished market – big bargains are on their way. Here’s this week’s New Watch Alert . . .
The “journalists” at Hodinkee have another brand to protect from their editorial integrity, or lack thereof. Montblanc joins the following brands at the HoDinkee shop: Bulgari, Grand Seiko, Hamilton, Longines, NOMOS, OMEGA, Oris, Ressence, Seiko, TAG Heuer, Urwerk, Vacheron Constantin, Zenith and Zodiac. Welcome to HoDinkee’s No Criticism Zone! Mont Blanc is now assured of a first-class ass-kissing. Starting now . . .
You may have heard that the coronavirus catastrophe has closed China for business. The effects are being felt throughout the region, and beyond. But that general statement doesn’t indicate the seriousness of the problem for Swiss watchmakers . . .
In case you’re wondering why TTAW went dark for a month or so, now you know. Your humble horologist was in rehab. No, not for watch addiction. Although, sure, my horological obsession is a manifestation of a defective mindset. Anyway, as I packed my bag for a four-week treatment program, I faced a dilemma: which watch for rehab?