Category Archives: News

Coronavirus Kills Time to Move Swatch Summit

“Considering the uncertainty related to the 2019-nCoV Coronavirus outbreak, and in order to guarantee the welfare of our guests, partners, and colleagues, Swatch Group has decided not to hold the Time to Move event.” That’s the email terminating the Swatch’s … Continue reading

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Apple Watch Production to Restart

Thanks to the coronavirus outbreak, Swiss luxury watchmakers are taking it in the shorts. For the time being, the Chinese market is dead. But at least Swiss watches are made in Switzerland. Apple’s all-conquering watch is made in Foxconn’s Zhengzhou … Continue reading

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Coronavirus Catastrophe Kills Watch Sales

You may have heard that the coronavirus catastrophe has closed China for business. The effects are being felt throughout the region, and beyond. But that general statement doesn’t indicate the seriousness of the problem for Swiss watchmakers . . .

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Coronavirus Derailing Swiss Watch Exports

The CDC has instructed Americans to avoid all nonessential travel to China, Seventeen Chinese cities – more than 50 million people – are on lockdown. The coronavirus outbreak’s economic impact is already enormous. Export stats from the Federation Horlogère Suisse indicate … Continue reading

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Chinese Coronavirus Sinks Swiss Watch Sales

As the Coronavirus cuts a swathe through the world’s most populous country, some 35 million Chinese are on lockdown. I know: it’s more than a little insensitive to speculate about the outbreak’s effect on Swiss watch sales. Luxury timepieces are … Continue reading

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Press Release: Speedmaster Moonwatch 321 Stainless Steel

THE 321 POWERS ON! LEGENDARY CALIBRE IS THE DRIVING FORCE BEHIND ANOTHER MOONWATCH – THIS TIME IN STEEL Introducing the Speedmaster Moonwatch 321 Stainless Steel (311. In early 2019, OMEGA announced the long-awaited return of its iconic Calibre 321. Soon after, … Continue reading

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Swiss Watch Exports Tank

As 2019 comes to a close, the Smart Watch Crisis continues unabated. As we reported previously, smart watch sales have eclipsed sales of all traditional watches combined. As Tower Of Power would say, there ain’t nothin’ stoppin’ them now. True … Continue reading

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